“Unity in Diversity: Exploring the Pacific’s Hidden Gems” is the theme at the forthcoming South Pacific Tourism Exchange travel show in Fiji – Image: SPTO
This year’s South Pacific travel & trade show South Pacific Tourism Exchange (SPTE) will be taking place on May 9–10 at the Crowne Plaza Fiji Nadi Bay Resort & Spa. SPTE 2025 will bring together buyers, sellers, and media from around the globe to connect with the richness and diversity of Pacific Island destinations.
According to the South Pacific Tourism Organization (SPTO), new and timely partnerships will mark a unified commitment to rebuilding and reimagining the Pacific tourism landscape, with sustainability, resilience, and regional collaboration at its core.
Reimagining tourism in the Pacific so that it becomes a driver for environmental protection, cultural preservation, and long-term resilience, the Pacific Tourism Organisation welcomes the Secretariat of the Pacific Regional Environment Programme’s (SPREP), Pacific Ocean Litter Project (POLP) as a Council of Regional Organisations in the Pacific (CROP) strategic event partner of the 2025 South Pacific Tourism Exchange. This partnership reflects a united vision to elevate Pacific tourism through sustainability, resilience, and regional cooperation, said SPTO Chief Executive Officer Christopher Cocker in a media release.
“SPTE 2025 is more than a marketplace – it’s a movement,” according to Cocker. “Our new partnership underscores the importance of sustainability and unity as we explore the Pacific’s hidden gems. Together, we are building a tourism future that celebrates our unique identities while embracing our shared vision for growth, inclusion, and environmental responsibility.”
Crowne Plaza Fiji Nadi Bay Resort & Spa – Image: IHG.com
Following the success of past exchanges in Christchurch (New Zealand 2023) and Denarau (Fiji 2024), this year’s event is set to break new ground with broader participation from global tourism markets and a deeper emphasis on the Pacific’s commitment to regenerative tourism.
SPREP-Director General Sefanaia Nawadra highlighted the value of linking tourism to environmental resilience. “Through the POLP project, the Pacific Regional Environment Programme is proud to partner with this event to ensure that Pacific tourism continues its recovery with sustainability at its heart. As we collectively confront the triple planetary crisis of climate change, biodiversity loss, and pollution, responsible tourism offers a pathway to economic recovery that also safeguards our islands, cultures, and communities.”
With the theme “Unity in Diversity: Exploring the Pacific’s Hidden Gems,” SPTE 2025 celebrates both the uniqueness of each Pacific nation and the strength found in regional collaboration. The partnership between SPTO and the Pacific Regional Environment Programme stands as a symbol of this unity—where tourism recovery is rooted in cultural pride, environmental care, and shared prosperity, said the South Pacific Tourism Organization. (NAN/SPTO 3-05-25)
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